If you’re looking for a social media for nonprofits course that will help you maximize your efforts, look no further. This live online course teaches you how to maximize your impact on social media. With a complete blueprint, you’ll stop spinning your wheels and start seeing results. You’ll walk away from the course with a Social Media Playbook and actionable ideas for digital marketing and editorial strategy. Regardless of the size of your nonprofit, a social media for nonprofits course will teach you how to maximize your online marketing efforts.
Before you even start posting to social media, you should have a social media content strategy in place. Think about when your nonprofit could best use social media to promote its cause, run a fundraiser or campaign, and schedule posts accordingly. Also, determine how often to post. Aim for a consistent posting schedule and track analytics. Make sure you’re posting to the right networks. Having a social media calendar will help you keep track of your content and engage your audience.
Once you’ve built your social media strategy, the next step is to choose which social media platforms to use. Several courses on social media are available separately or in a certificate package. A social media course for nonprofits teaches you to use Facebook, Twitter, LinkedIn, and YouTube to reach the most people and make an impact. You’ll learn how to use each platform to attract new donors and track the progress of your campaigns.